Mrs Pomeranz: November 2013

Saturday, 30 November 2013

Dresses made of Liberty Art fabrics

Dresses made of Liberty fabric have just arrived to our shop:

We love Liberty prints and in this post we would like to tell little bit more about the story behind Liberty's new collection.

The AW13 Liberty Art Fabrics collection is inspired by the poem ‘The Earthly Paradise’ by William Morris. Morris was inspired and influenced by the charm, colour, sound, scenery, fragrance and beauty of the visible world. Liberty's fabric collection centres around these senses, focusing on Icelandic adventures, audio prints, tattoos on Tana Lawn, almost edible conversationals and fragrant florals, wrapping up with a sixth sense; a sense of Liberty.

Read more about Liberty fabric at Liberty of London official website.

Katherine - Cotton dress made of Liberty art fabric "Kilburn Rose".

Award winning actress Tamsin Greig was an obvious choice to represent the Audio fabric stories because of her beautiful and memorable voice. Tamsin visited the Liberty Archive and selected three archival prints from the late 80s and early 90s. These depicted roses, leaves and a fairy tale wall. The inspiration for Kilburn Rose came from Tamsin’s childhood rose garden and her love of fairytales, specifically those that featured a tower shrouded in wild yet beautiful roses.

Rebecca - Shirtwaist dress made of Liberty art fabric "Daydream".

This print was created by a famous London based tattoo maker Mo Coppoletta. Mo has an international reputation for unique and exquisite tattoos, so was the perfect choice to represent this collection inspired by the art of touch.

Daydream is hand painted by Mo who was inspired by William Morris and the Arts and Crafts movement, a style that represents Liberty, as it is a Mecca for Arts and Crafts visuals. Peonies were chosen as they are known as 'the king of flowers' in Eastern tradition and defined as the flower of riches and honour bringing health, wealth and wisdom.

"Manon" - "boatneck" dress made of Liberty art fabric "Growing fonder".

The print was created as a collaboration with a famous London tattoe artist - Mo Coppoletta. The print explores and re-interprets the famous Liberty peacock feather, it was the first design Mo created for Liberty, so he wanted to adapt a subject that defined Liberty at a glance. Mo feels Liberty epitomises English style, rooting itself in its turn of the century heritage.

"Josephine" - midi dress made of Liberty art fabric "Wild at heart".

The print was designed by Amanda Harrison, a student at Central Saint Martins College of Art and Design and re-worked in the Liberty Design Studio. The design is named after Nikki Tibbles of Wild at Heart, who was a judge of the CSM collaboration and owns the celebrated florist of the same name.

"Ida" - quipao dress made of Liberty art fabric "Stanley".

"Stanley" is an audio print. It is created from all the ingredients in Byredo's Mr Marvellous, a fragrance launched in 2011 with top notes of petit grain and neroli, middle notes of lavender and bamboo and base notes of virginia and amber.

About

Mrs Pomeranz is a premium ladies wear clothing brand, based in London and Moscow. Specializing on a particular style of dresses and skirts, based on the classical 50's silhouette. Production is kept relatively small, allowing an exclusive range and to keep the highest standards of quality.

Mrs Pomeranz was founded by the two sisters Dasha Pomeranz and Maria Kopieva in 2009.

In 2008 they opened a vintage store in Moscow, Good Bye London . It sold vintage American dresses from the mid 20^th century, which all stood out with their quality fabric, design and needle work. They were special compared to most contemporary high street clothes. Spoiled by such lovely vintage dresses, Dasha and Maria risked everything to create their own atelier, where any fashion loving lady could order a made-to-measure dress inspired by vintage designs and made of the high quality fabrics. The word spread, and thus Mrs Pomeranz was born.

There are now two seasonal collections annually with Mrs Pomeranz own fabric designs, the dresses are sold in Moscow, St Petersburg, Irkutsk, Samara and other Russian cities. When Dasha moved to the UK the geography of the brand broadened, with an atelier in London and an international on-line atelier: the dresses now have clients in Australia, Europe and the US. Since 2012 ready to wear Mrs Pomeranz dresses are sold at stores in the UK, Ireland, US, Qatar and China.

From the beginning the brand received a lot of support from fashion magazines and blogs: «Time Out», «Cosmopolitan», «Grazia», «Daily Telegraph», «Daily Mail», «Look», «Marie Claire», «Vogue», «Frankie Magazine», «The Sartorialist», «Wishwishwish», «The Little Magpie», «What Olivia did» etc.

Saturday, 30 November 2013

Dresses made of Liberty Art fabrics

Wednesday, 6 November 2013

20% off on all Mrs Pomeranz's dresses 13 of November